Are Too Many People Going to College Essay

Too Many People Indeed In America higher education has become an expectation of high school teachers, advisors, and parents for students to obtain a successful life and prosper in their field of study, no matter the conditions, after graduating high school. In this article, â€Å"Are Too Many People Going to College,† written by Charles Murray, he feels that not everyone is meant to earn a college degree, even though society thinks otherwise. Charles Murray believes that the elementary years are the prime years for learning the core knowledge, and that â€Å"starting early is partly a matter part of necessity† (Murray 224). The reason for this occurrence is, because most young children enjoy learning more than adult students. The classes in high school are assumed to prepare you for college, but they teach this curriculum â€Å"at a level below college course demands,† so Murray believes that it can either prepare the interested ones for this post secondary transition, or be more work for what it is worth, according to what their future has in store for them (Murray 224). Students who realize they want to attend a post secondary school are offered two and four year degrees. Four-year degrees have become standard for people who have the will power and resources to achieve the diploma at the end, but not many people are willing to finish through. â€Å"†¦In 1995, only 58 percent had gotten their B.A. five academic years later. Another 14 percent were still enrolled,† so now their four-year plan has now ended up being five years, six years, and eventually a degree for some. Finding a job that absolutely requires a Bachelors Degree is rare these days. So obtaining this extra two-year degree may be a waste of time and money for most students. Not everyone wants to be a lawyer or doctor anyways, there are some people that want â€Å"to become a good hotel manager, software designer, accountant, hospital administrator†¦Ã¢â‚¬  and going to a college that offers a two year  program or technical college would be the most proficient way abou t dealing with this (Murray 230). When someone is not in the top percentile in their class they should not focus on earning a B.A. and becoming an â€Å"average Joe† in their field of study, e.g., business manager; but to focus on becoming an engineer, e.g., electrician, in a line of work that they would enjoy. The world will always need people who will love to work with their hands, and mentally require a technical college education. Murray is saying in â€Å"Are Too Many People Going to College† you can go learn what you need to, to become an electrician, or whatever specialty you enjoy, in two years, get out, and make money, and then watch the business guy still be studying for two more years. Society is what tells us who is better than whom, and most of it depends on our education. Murray states in this article that many people do not need to attend college, but that everyone deserves and needs the opportunity to learn all that they can from whatever source it may be, just do not go sign up for a B.A. program if you do not think you will be interested in it, or complete it. â€Å"There must be a better way† (Murray 242). Works Cited Murray, Charles. â€Å"Are Too Many Going to College.† They Say, I Say with Readings. 2nd Edition. Eds. Graff, Birkenstein, Durst. New York: Norton, 2012. 222-242. Print.

Preparation of Isopentyl Acetate

Results and Discussion Isopentyl propanoate was prepared by refluxing isopentyl alcohol in excess propanoic acid and concentrated sulfuric acid. The ester was obtained by distillation in 62% yield, bp 140-150oC (lit. 156 oC [1]). GC analysis of the distillate revealed only traces of the starting alcohol (Figure 1). The ester's structure was confirmed using IR and 1H NMR spectroscopy. The IR spectrum (Figure 2) shows a strong absorption at 1741 cm-1 consistent with an ester C=O stretching vibration. The NMR spectrum (Figures 3 and 4) contains all of the signals expected for this compound. A triplet at 1. 18 ppm and a quartet at 2. 8 ppm are assigned to the propionyl methyl and methylene groups, respectively. A doublet at 0. 82 ppm is assigned to the two isopentyl methyl groups. A 6 line pattern at 1. 66 ppm is assigned to the methine group (9 lines are expected), and a triplet at 4. 08 and a quartet at 1. 48 ppm are assigned to the OCH2 and CHCH2 methylene groups, respectively. Experi mental Preparation of isopentyl propanoate. Isopentyl alcohol (4. 6 mL, 42 mmol), propanoic acid (40 mL, 530 mmol), and concentrated sulfuric acid (1 mL, 18 mmol) were refluxed for 66 minutes. The solution was diluted with water (60 mL) and extracted with ether (60 mL).The ether layer was washed with saturated aq. NaHCO3 (2 x 60 mL), dried with MgSO4, and distilled at atmospheric pressure to give isopentyl propanoate: 3. 8 g (62% from isopentyl alcohol), bp 140-150 oC (lit. 156 oC [1]); IR (ATR) cm-1: 2960 (vs, CH), 1741 (vs, C=O), 1189 (s, C-O); 1H NMR (C6D6, 400 MHz) ? : 0. 92 (d, 6H, J = 6. 8 Hz, CH(CH3)2), 1. 18 (t, 3H, J = 6. 6 Hz, CH2CH3), 1. 48 (q, 2H, J = 6. 6 Hz, CHCH2), 1. 66 (9 lines, 1H, J = 6. 8 Hz, CH), 2. 28 (q, 2H, J = 6. 6 Hz, CH2CO), 4. 08 (t, 2H, J = 6. 8 Hz, OCH2); GC (120 oC, right-hand column): isopentyl propanoate (4. 8 min), isopentyl alcohol (4. 4 min). References 1.Mordechai, U. ed. â€Å"Esther's Ester Handbook, 11th Ed. â€Å", Fruity Publishing, Boca R aton, 1984. E-factor Insert list and mass of consumed materials, product, and e-yield here. Figures [GC data, IR spectrum, and NMR spectrum; label each one as a numbered figure (see above) and give the figure an appropriate title; see appendix for additional instructions] NMR Exercise Choose one of the molecules listed below. Draw its structure (show all H) and label all protons as A, B, C, †¦ (apply the same label to ‘NMR equivalent' protons). Examine the online proton NMR spectrum (follow the link; the small upper spectrum is the carbon-13 NMR, ignore it).List all shifts associated with the compound; do not list shifts for solvent, TMS, etc. , and do not list integrals or coupling patterns. Assign each signal to a particular proton. Do this on your own; do not work with others. (If you are having trouble with the assignment and would like some help from others, work on a different spectrum from the one that you turn in). Turn in 1) the compound name provided below, 2) t he structural formula and H labels, 3) the list of shifts and assignments (write the label next to its shift). Do not turn in the spectrum

Although the women’s characters in Frankenstein are more underlying they are vital to the structure of the story

Although the women's characters in Frankenstein are more underlying they are vital to the structure of the story. Because not only do they add depth and give moral guidance to the male characters such as Walton and Victor Frankenstein, they are also full of kindness, compassion and social consciousness. This has the effect of stressing the importance of taking care of family and friendship and especially feminine influences in your life in order to retain both your humanity and sanity. They represent the good women of the world and make it easier for the target audience of the time to identify with the story. Shelley also uses them to explore several themes such as the role of women in the society of the time. For example the way women were judged and valued only for their beauty and/or their usefulness to men. That the women in Frankenstein are not given a voice and that they seem not to have any opinions or power over their future, may be a comment from Shelley about the injustice of women's treatment in her society. Walton's letters to his sister Mrs Margaret Saville, have several effects. They make his account feel more personal and believable for the reader. Especially as the locations described in the novel are likely to be alien to them. The introduction of Mrs Saville, an English, middle class, married woman, would have made it easier for similar people to identify with the story and therefore bring the events closer to home for them. The letters also stress the importance of family. For example in Letter One, Walton is feeling low and lonely and says â€Å"†¦ I bitterly feel the want of a friend. I have no one near me gentle†¦ to approve or amend my plans. † which stresses the importance of friendship and sharing for a person's mental well being and happiness. Then in Letter Two, after Walton has happened upon Victor, his spirits are significantly raised because he sees Victor as an equal and a potential friend. The letters also provide an early contrast between Walton and Victor and their attitudes. As Walton speaks of his â€Å"†¦ conviction that a man could boast little happiness, who did not enjoy this blessing. and Victor replies â€Å"†¦ I once had a friend, the most noble of human creatures†¦ But I – I have lost everything,†¦ â€Å". Therefore Shelley illustrates that by seeking his sister's moral guidance, reassurance and love and by valuing friendship, Walton is more humane than Victor who has sacrificed everything and everyone to reach his goal. This may be a warning from Shelley of the possible disastrous consequences of isolation and the healing powers of friends and family. However, it is notable that Mrs Saville lacks a voice or opinion as her letters are not included. Her lack of voice may be a comment from Shelley that despite her obvious importance to her brother and indeed to his well being, her voice, views and opinions are of little importance to the world at large. The story of Victor's mother Caroline, stresses the fact that at the time of writing a woman's future was dependent upon the men in her life. Beaufort, a good friend of Victor's father, flees from society in shame when he loses his wealth and as a result his health fails. As a consequence Caroline is forced to nurse him and take on menial work below her noble station in order for them to survive. That Victor says of his mother â€Å"But Caroline Beaufort possessed a mind of uncommon mould; and here courage rose to support her in her adversity. † it may be a comment from Shelley, in that despite her status as a lowly women she had the wit, intelligence and courage to find a way to survive with the need for a male supporter. Also it may be evidence of Shelley's disgust at how unfair it was that a woman could only seek such low status and low paid employment, despite possessing equal intelligence and strength of character as that of a man. Victor's father clearly values friendship highly and goes to great effort to seek out his friend. When he eventually finds him, it is too late to save Beaufort but he ‘rescues', and eventually marries, Caroline. Thus saving her from what would almost certainly have been an existence of poverty and hardship alone with no family and friends to support her. The character or Caroline also portrays the way women bring compassion and social consciousness into society, when Victor says of he parents â€Å"Their benevolent disposition often made them enter the cottages of the poor. and that to his mother â€Å"†¦ it was more than a duty; it was a necessity, a passion – remembering what she had suffered†¦ † and that she was so caring and compassionate that she saw it has her duty â€Å"†¦ -for her to in her turn be guardian angel to the afflicted. † Indeed throughout the novel women are portrayed as virtual angels lacking any malice or negative influ ences. They are innocent victims, who meet undesirable ends at the hands of and due to the careless and violent actions of men. It is Caroline who adopts Elizabeth on finding her in one of the â€Å"†¦ cottages of the poor. It is notable, however, that it is not simply here ‘angelic' nature that leads her to this action but also Elizabeth's outstanding beauty and the rumours of her nobility. This is seen when it is said that by contrast to the four other â€Å"†¦ dark-eyed, hardy little vagrants;† â€Å"She appeared of different stock. † as â€Å"her hair was of the brightest living gold,†¦ † â€Å"†¦ her blue eyes cloudless,†¦ † and she was â€Å"†¦ fairer than a garden rose among the dark-leaved brambles. † So it is her beauty and the aforementioned rumours of a noble birth that save Elizabeth from a life of poverty. That she is given to Victor as a â€Å"†¦ pretty present†¦ † and Caroline's wish that they should someday marry, is a further example of women's lack of power over their futures. Elizabeth is a vital character in the novel as she provides a contrast within the Frankenstein family by which to compare Victor. Indeed Victor admits that she â€Å"†¦ was of a calmer more concentrated disposition;†¦ † than himself while his â€Å"†¦ temper was sometimes violent†¦ † and his â€Å"†¦ passions vehement,†¦ â€Å". Indeed, it is Elizabeth who takes motherly responsibility for the household when Caroline dies. However, despite this great responsibility she has little or no power. We also see the depth of Victor's selfishness and disregard for others when despite the Creature's threat to kill Elizabeth should Victor marry her, he goes ahead with it still. This action begs the question; if he loved her at all why marry her and put her in mortal peril? As had he not gone ahead with the marriage she may have survived. Again, excepting her letters, Elizabeth like Mrs Saville and Caroline lacks a voice. Further evidence of Victor's disregard for others and the more compassionate nature of Elizabeth is seen when Justine is wrongly accused of the murder of their brother William. For although Victor knows that it was the Creature that killed him, he does nothing for fear of the discovery misdeeds in creating the Creature in the first place and also for fear of how it would appear to others. On the other hand Elizabeth, even though she has less of the facts, feels it is her moral responsibility as a friend to see justice is done. Aware of the detrimental affect it may have on her social standing and the evidence against Justine, in the form of the broach, she still speaks up for her in court to say that Justine had neither the nature, motive nor means to commit such an awful crime. This is, yet further evidence of the lack of value Victor places on friendship, family, loyalty and justice compared to Elizabeth. Justine too is adopted into the family, but is not as beautiful as Elizabeth and as a result, although she is a blood relation, she is treated as a special servant rather than a proper member of the family. This could be seen as a comment from Shelley on the unfairness of the value put on beauty and the unfairness of a class system that judges a persons moral worth by using their beauty and class position as a guide. Justine's name may also be a play on words, in that is resembles Justice and ironically she receives non. Instead she is forced to confess to a crime she did not commit in order to save her soul. Justine's character also illustrates the influence of the writings of Godwin on social and political justice and her mother's feminist works on Shelley's view of both political and female injustice within the society of the day. Both Safie and Agatha also play and important role, as it is by observing them that the Creature learns about many aspects of life. For example the Creature discovers deeper emotions within himself when he sees Agatha cry and hears man made music for the first time. However, the arrival of Safie is vital to the story as she provides a way for him to learn much more. Because she speaks a different language and is from a different culture, it is necessary for Agatha and her father to teach her their language and customs. By listening and observing her tuition, the Creature is able to gain a better understanding of the language and with the addition the some books he happens upon in the forest he learns to read. Also, due to Mr DeLacey's minute attention to detail and eagerness to teach Safie as much as possible, the Creature gains valuable knowledge of many subjects. These include some history, a broader view of the world and its â€Å"†¦ empires†¦ â€Å", governments, religion, death, the difference between the sexes and the importance of family. He also learns more about the structure of society and the class system for example the value of possessions/wealth, lineage and family connections in relation to a persons place within society. Armed with this knowledge he begins to understand that as he has neither family, wealth nor possessions that he has little or no status within society and this compounded with his ugliness saddens him greatly. His ability to read also means that he is able to read Victor's journal and learn of his creation, which is obviously vital as his memory of his creation was incomplete. His ability to read and the geographical knowledge he gains from Safie's tuition also helps him in his search for Victor. However, Safie is and important character for other reasons to. In that her escape from non-Christian Asia and an undesirable existence in a Harem, to a Christian culture where by comparison women are free and â€Å"†¦ allowed to take rank in society,†¦ † may be a comment from Shelley that although the fate of women in the western world is unfair their fate is worse in some other cultures and religions. Safie's story also gives the Creature hope as he sees that although her father was very unkind to the DeLacey family they welcome her into their home all the same. It is also a classic romantic tale of how love can conquer all, which would have appealed to the readership. In conclusion, I do not agree that the women in Frankenstein play an insignificant part in the story. Indeed without them the male characters would lack depth and the novel would have been less appealing to its audience. They bring the far away and foreign locations closer to home and make what is often an unbelievable story more believable. Without Safie's character the Creature would not have been able to learn so easily or convincingly. Also Shelley's views about women's contribution to the balance of society, their relative lack of power, freedom or control over their future's when compared to men could not have been expressed so strongly. Her point that society tends to judge people by appearances and wealth rather than their moral character and the misconceptions this causes could not have been made so convincingly. Overall I believe the story is strengthened and made more complete by their existence.

An Enlightening Dining Experience Case Study Example | Topics and Well Written Essays - 1750 words

An Enlightening Dining Experience - Case Study Example We took a turn down Newberry Road, and ran into a tiny, modern looking restaurant with a large, lit dragon on the top. Next to the dragon read Bento Cafe. Bento, as in bento box Interesting enough, we pondered. We thought that at least it had to be better than that delivery pizza. Out of curiosity, we rushed inside the restaurant through the pouring rain. I must admit that I have been to many restaurants and fast food places, but Bento Caf is far from ordinary. Bento Caf portrays a unique concept, catering to college students around ages eighteen to twenty two. It's overall theme or story, dcor and atmosphere, cuisine, specialty items, reasonable prices and its proximity to campus all can be described as very unique and culminate to produce this unique concept. It wasn't until the time we sat down that I really had a chance to take in Bento Caf's unique theme: a very small, but different type of caf or sushi bar. Many may call Bento the "McDonald's" of Japanese sushi restaurants. Far from this, Bento defines a novel trend in everyday dining experiences. It is modeled after popular cafes found in the urban parts of Japan and Taiwan. Bento Caf utilizes Zen architecture and interior design, creating a neat and uncluttered overall presentation. To complete the effect, Bento serves many of their meals in Bento boxes or little partitioned trays which are modeled after a traditional Japanese box lunch. In the Japanese culture, a box lunch is actually an art form because Japanese women may spend hours on cooking and color coordinating the food, chopsticks, tray, and the napkin for their children to carry to school or their husband to carry to work. Although this may seem a bit paltry, it actually defines a common theme in Japan. Thus, these are th ought of as the cafeteria trays of Japan. This overall theme of Bento Caf may be novel for Westerners like us but defines what is traditional for the Japanese. This theme makes it a perfect place for young people to dine in and hang out. A diner in Benton might note its very unique atmosphere which enhances its overall appeal. The restaurant can be described as different because it fuses Japanese tradition with the modern market. While some may chastise the cool and casual feel of Bento, it is extremely hip, and beckons a younger crowd of people. Compared to the usually dull and monotonous atmosphere of fine dining sushi restaurants, Bento's design is hip and trendy. Bento incorporates hard surfaces and sharp edges with the sparkle of the black marble looking tables, dark blue tiles and metallic smattering; the dcor is far from mundane and can be described as ultra-modern. The subdued lighting, neon, polished concrete, wooden chairs and flat screen televisions on the wall add to the overall ultra modern theme. However, this is balanced with soft candle lights, and blue and silver highlights which is very appealing to many college students. The glowing tables due to the brilliant lighting enhance the setting. The mus ic in the background offers a very loungy and hip appeal. Towards the back of the caf lie a couch and a seating arrangement around a large window while a flat screen television resides in front of the couch. In its commitment to offer a perfect place, cleanliness is maintained throughout its

Health Law and policy Essay Example | Topics and Well Written Essays - 2000 words

Health Law and policy - Essay Example Moreover, ever health care provide is as well subjected to adhere to the stipulations stated therein. According to the provision, where a consumer has no knowledge of these rights, the Act directs the care providers to inform the consumers of their rights and besides, allow the consumers to exercise their rights while receiving treatment from them. The approach put forth in this act is to induce ethics in the health care industry. Divergences in the definition of ethics have raised issues as the term is subject to debate. The HDC Act provides a lucid direction based on the same by giving the ethical issues to be observed by the health care providers while providing such services to their consumers. Laverack, (2005) defines ethic as a set of laws and rules guiding the conducts people or professionals in a given field while executing their duties in line with their profession. Psychiatric nurses deal with psychologically vulnerable individuals who are in most occasions not able to make sound judgments concerning the various issues affecting their lives. Precautionary measures, therefore, must be taken to avoid the manipulation and abuse of such consumers. HDC Act provides exactly this intervention mechanism to health care consumers. The act has a set of ten regulations stating the rights of all consumers seeking health care attention from various providers in New Zealand. The Act accords the following rights to consumers which are subject to adherence by the care providers, these are: the right to be treated with respect, fairly, without pressure or discrimination, the right to dignity and independence, right to access for relevant information and to receive a quality service and to be treated with care and skill. The other rights accorded to the consumers by the HDC Act are the right to making independent decision about care services received, and to change mind whenever desired and the

Global Economies according to Friedman's The World Is Flat Research Paper

Global Economies according to Friedman's The World Is Flat - Research Paper Example This has allowed other growing economies to collaborate irrespective of the geographical distance separating the collaborating countries. Based on the past and current trends in the U.S. economy, Flanders presents that as compared to some of the ten major recessions that have hit the U.S, those that have occurred in the 21st century have been the worst. This is indication that the in the next five years, another heat is likely to have even more serious impacts on the U.S economy. For instance, the 2000-2001 and the 2008-2009 economic downturns have had some huge effects, especially in major areas such as employment, growth, investment and personal disposable income. The rate of employment trend has continued to fall over the years with the invention of more new technologies that replaced human labor. Today, the 85% rate of employed men and women in 1960 has reduced to only 64%. This has also been marked by the reduction in the share of all men and women entering the workforce. Subseq uently, Flander further explains that from the year 2000 to 2009 the average income per household fell by 3.6% and has continued to fall up to date, especially with an increase in the inflation rate. Do you believe China will surpass the U.S. as a world economic power? According to Smith, although the United States, Germany and Japan are the greatest economies in the world, most model projections indicate that China and India will surpass some of these huge economies. For instance, Smith points out that as per the Goldman Sachs model projection, the gross domestic product (GDP) of the U.S will rise to $35.1 trillion from $10.1 trillion whereas that of China is expected to rise from $1.4 trillion to a massive $44.1 trillion. I agree with this idea, especially taking into consideration that during the 2008-2009 economic downturns, whereas the U.S. economy was rapidly shrinking, China’s economy was still growing at a rate of 9% per annum. The recent performance of China’s economy also shows that China is on track towards its long-term goal. For instance, the GDP grew 7.5% in 2001 and accelerated to 8.3% in 2002 and 9.5% in 2003. Moreover, China’s trade links as well as the fact that China is a well known net creditor puts her economy in a good position of becoming one of the strongest economies globally.  China is also known to be a great buyer of the U.S. bonds implying that to some extent it has the capacity to determine the deficit that the U.S. can run considering the fact that the U.S. is among the biggest net debtors (McEachern). Friedman documents that China is the world’s greatest â€Å"offshoring† country to the extent that even the U.S is one of the beneficiaries of the attractive production prices in China. The Chinese education system, with its emphasis on technical areas such as mathematics and sciences, has resulted in a situation where the wages of highly skilled workers in the U.S. are starting to compete again st Chinese workers who can do a similar job at a low price. According to Flanders, one of the latest forecasts by the International Monetary Fund (IMF) reveals that perhaps by 2016 the economy of China will surpass that of the U.S. The forecast predicts that there is a current wrangle of the budget in Washington. This in turn leads to the emergence of a number of questions

Memo and letter Essay Example | Topics and Well Written Essays - 500 words

Memo and letter - Essay Example Since you did not listen to our expert advice, there is nothing that we can do for you on this matter. If it is your wish to still plant trees in this particular wet area, it would be better if you planted balsam firs there. Admittedly balsam needles are significantly darker than the Douglas Firs’, but the shape of both trees would still fit in with your tree line. If you have any more concerns or queries at all, then please get in touch with our customer service department and we will be more than willing to help you. Once again, we understand what you are going through but we just can’t be of assistance at this particular time. I am writing this memo to you to analyze Raymond Manning’s application for a crushing and grinding manager’s position at Durango Chemical Corporation. It my opinion, the application letter is convincing and provides many reasons why he should get the job, although it could be structured better to improve his chances of getting the job. Raymond has set up the heading of the letter in the right format because the letter is addressed to the corporation and includes location details. This is fairly standard procedure. However, Raymond also uses a regular and much used greeting, â€Å"To Whom It May Concern.† While this is an appropriate many to address a letter to someone in a formal business setting, the letter could be much more personable if it was actually addressed to the person who is going to read the letter. It would not be too difficult to find out who is in charge of appointing someone for the role. In fact, the person’s name and position is probably stated in the job advertisement that Raymond read in the newspaper. If it was not, then he could have done some research and found the appropriate name. Employers generally prefer to be addressed directly rather than just having a generic greeting. The first line of the letter is good because it gets straight to the point. Employers often do not have much time to read

Gender Roles in Society Essay Example | Topics and Well Written Essays - 1000 words

Gender Roles in Society - Essay Example Girls are encouraged to play with dolls and boys on the contrary engage in activities which suit their gender. â€Å"While both mothers and fathers contribute to the gender stereotyping of their children, fathers have been found to reinforce gender stereotypes more often than mothers.† (Ruble, 1988) These were some of the socio-cultural and biological factors which affect gender role development. Sexuality and Sexual Orientation â€Å"Sexuality  has three stages: Desire is an interest in being sexual. Excitement is the state of arousal that sexual stimulation causes. And orgasm is sexual pleasure's peaking. A sexual disorder occurs when there's a problem in at least one of these stages.† (Sexuality) Sexual orientation refers to the disposition of men towards women and vice-versa. This attraction gets redefined at times when men get attracted towards other men and women get attracted towards other women. Sexual orientation is very closely connected with personal identi ty; one chooses an ideal partner depending on their compatibility and gets romantically involved with that person. There are many factors that can easily influence sexual orientation. Loneliness and sadness is the most common cause of homosexuality, child abuse can also significantly alter the sexual orientation of a person. When peers reject a person during his adolescence, the person becomes lonely and starts seeking the company of someone who can help. Weak masculine identity is another cause of homosexual temptation, fear and mistrust is another common cause which can determine one’s sexual orientation. Some people become sexually compulsive and that is how their sexual orientation changes. Trauma during childhood is another common cause of homosexuality; other important causes... The book Two Ways A Woman Can Get Hurt sheds light upon how media presents women in advertisements and in other forms. The researcher states that the author of the book is aghast, that today women are presented as sex objects in advertisements and she also points out that this has a devastating effect on young children watching these advertisements, the same children grow up thinking women to be nothing more than sex objects and they start exploiting women and the same also becomes a vicious cycle. The author also points to the fact that women are shown to have an orgasm when doing their hair and this is extremely serious according to the author but the advertisements take this least seriously and the same has serious ramifications on the mindsets of the people watching these adverts. Men and women are treated very differently in our society and this is a very serious issue, women often treated as nothing more than sex objects, on the other hand men dominate in almost every area, the se differences still prevail in our society but we often turn a blind eye towards them and move on. The researcher also focuses on the sexuality, that has three stages, that were analyzed in the study. It is then concluded that it is time to bring about a drastic change and to restore parity in the society, because women have suffered a lot in the past and we must ensure now that they do not suffer anymore in the future, but bringing these changes still remains a big challenge not only in the United States, but around the world.

Virginia Business Lawsuit Term Paper Example | Topics and Well Written Essays - 1250 words

Virginia Business Lawsuit - Term Paper Example This would lead to the endangerment of their lives and would also inconvenience them in their shopping. The plaintiffs complained of there parking spaces being built on slopes and that the curb ramps were built on excessively steep grades. They also complained of the mall having improper access point to the buildings making access to the building for the disabled difficult. The malls also lacked handrails to assist the disabled in their movements into the mall. This made it to be increasing difficult for the disabled customers to navigate efficiently in the malls. The restrooms had toilet facilities that were unsuitable for the disabled customers since, they did not have the required specifications to accommodate the disabled. All this factors led to the disabled taking action against the mall for discrimination and ignorance on the needs of the disabled. The lawsuit involved the major malls located in the region. They included â€Å"Crossroads mall, Valley View Mall, Tanglewood Mal l, Towne Square Shopping Center, Lake Drive Plaza and Spartan Square Shopping Center† (Hammock, 2012). The lawsuit was forwarded on behalf of the plaintiffs by the national alliance for accessibility. The group cited the lawsuit was because of the gross violations by the malls on the Americans with Disabilities Act. The act was created to protect the rights of the disabled by ensuring they can access public places. The act has litigation that governs the environment that is needed to make certain that this admission is realized. The lawsuit also included other public institutions. These institutions comprised of two motels and a university (Hammock, 2012). The management of the malls had not put the interests of the disabled high on their agenda. They seemed to have forgotten about the special needs of the disabled segment of the clientele. This neglect led to the lawsuits that not only discredited malls, but also suffered financial consequences for the violations. It is essen tial for the management to ensure that their companies or organizations follow the rule of law. This is by ensuring that the set requirements for the business are met to avoid legal consequences. In the case of the disability lawsuit, the managers of the malls mentioned in the lawsuit could have avoided this whole scenario if they complied with the law. The managers of the malls and the other mentioned institutions should have carried out a risk assessment. This is in order to know what risks the customers and employees face, in the mall environment. This would have enabled the management to categorize the issues that need to be rectified and the matters that need to be addressed. This risk assessment would have enabled the management to be conscious of the predicament of the disabled and correct them before they became a legal matter. The risk assessments are inclusive since the views of customers and employees are collected. If the risk assessment would have been carried out, the management would have become aware of the plight of the disabled customers. This would have made it possible for them to rectify the problem avoiding lawsuits that would rise from the issue. This would have saved the company legal fees and settlement payments. The risk assessment would also have been helpful in that other problems that the management was not aware of would be brought to light

Case Coca-Cola Essay Example for Free

Case Coca-Cola Essay Introduction Coca-Cola is one of the most respected companies in America. Here in the Philippines, Coca-Cola is still the patronized brand of soda. Coca Cola’s refreshing taste provides happiness to the people. Coca-Cola Neville Isdell is the new chief executive after Robert C. Goizueta died. Coca-Cola Company has a sole product line to offer in the market which is the carbonated soda like Coke, Diet Coke, Sprite and Fanta. Coke operations take place in India, China, and other 14 country around the world to reach the target market in dispersed area and to increase their market share. Through the effort of Roberto C. Goizueta, Coca-Cola rapidly grows in the year 1980’s to 1990’s when they introduce the product in the market. Coca Cola bottling operations was given to Cola-Cola Enterprises Inc. which Coca Cola Co. owns 49% of the stocks that allows them have enough control on the operations. Coke has a control on the pricing of the products and the decision on how many vending machines Coca-Cola Enterprises will purchase that will be used in distributing the coke products. Coke rival competitor in the market is the Pepsi Co. which grabs all the opportunities for the company to widen their product line which are interrelated. The goal of PepsiCo is to capture the area where there is strong possibility that they will grow. PepsiCo outlays Coca-Cola in expanding their product line by acquisition and mergers. Background of the problem Statement of the problem †¢What strategy can Coca-Cola use to cope up to the changing environment to become a market driven organization? Analysis of the problem Coca-Cola basically does not adapt changes in the market. They are ignoring the fact that their product is not in trend today. The members of the top management are still thinking in the past and try to strengthen the company by using the tactic that the former CEO Robert Goizueta used long ago. By doing this the company will be customer focus Alternative courses of action †¢Coca-Cola’s top management must initiate the transformation of the company to become a market driven organization. He must influence his subordinates by serving as a role model so that the frontline employees will be encourage to exert more effort in providing satisfaction or delight to customers. †¢Coca-Cola must implement innovation to their products that would fit the customer demand. They can also produce a new line of beverages that are healthy like milk and tea which will be offered to those people who are health conscious and are old citizens of the country. †¢Coca-Cola must acquire or enter in a merge with a beverage business other than soda. By this they can widen their product line and they can have other source of income other than carbonated soda that the demands start to decline. This is cause by the health conscious individuals and the product is perceive as bad to the human body because it can cause acidity if there is too much consumption. â₠¬ ¢Status-quo Recommendation Learning †¢Company must be market oriented, customer focus and possesses competitor intelligence. These factors are very important in providing customer satisfaction or delight. Customer is the one you would think in running your business because without them your business and your concept is useless. †¢Company should be dynamic and are not afraid to adapt to the new trends today. Everything is dynamic or changing, so the company should also be flexible enough to survive in the market in the long run. †¢Top management must be open-minded in the changes in the market to avoid the growth of a business or organization. Once the top management are stock in the traditional mindset and don’t permit change the company will never grow because today nothing is permanent.

The Importance Of Accuracy And Fluency

The Importance Of Accuracy And Fluency Accuracy and fluency are two key components of second language acquisition. In todays world, it seems that learning the usage of grammar and focusing on accuracy are emphasized by many language students over fluency. This topic of accuracy and fluency has been a controversial issue that has been discussed for many years. Although some formalists argue that learning a language means learning forms and rules, some activists take a different view and claim that learning a language means learning how to use a language (Eskey, 1983). Thus, this essay will argue that accuracy is not necessarily more important than fluency. It depends on learners needs and the purpose of instruction in second language acquisition. In order to demonstrate this, this essay will first focus on the importance of accuracy and fluency in English learning and show that they are both essential by looking at two different teaching methods. Second, it will turn to discuss both accuracy and fluency in term of learner goals, learner variables and instructional variables. Third, it will suggest what language teachers should do to deal with the issue and find the right balance between them. The importance of accuracy and fluency In this section, it will be argued that both accuracy and fluency are needed in second language acquisition. There has been much discussion about these two components, with arguments put forward in support of either one of the other. However, it will be shown that neither component is useful without the other. Early teaching methods promoted accuracy over fluency. For instance, the Grammar-Translation Method has been used by language teachers for many years. It is the traditional style of teaching method emphasizing grammar explanation and translation (Cook, 2001). In such a method, it is important for students to learn about the form of the target language. The role of the teacher is the authority. Students merely do what the teacher says and learn from the teacher, and many students consider that correct answers are essential. If they make errors or do not know an answer, it is the teachers duty to supply them with the correct answer. However, accuracy cannot be regarded as enough in language learning. According to Larsen-Freeman (2000), in the Grammar-Translation Method, the language that is used in class is mostly the students native language. In this case, there is much less attention to second language speaking and listening. When it comes to speaking and listening skills, fluency needs to be taken account in language learning. For this reason, other methods have emphasized fluency in language learning. It is clear that these approaches are built on learning the use of language not on learning the usage of it. For example, compared with the Grammar-Translation Method, Communicative Language Teaching (CLT) emphasizes the process of communication rather than just focusing on language forms (Larsen-Freeman, 2000). Since the concept of CLT places an emphasis on fluency, errors of form can be seen as a natural outcome of the development of communication skills. Another argument in favour of fluency is the implementation of language in an authentic environment. In the real world, language is mostly used to express feeling and thought (Eskey, 1983). When there is a purpose to exchange meaning, fluency is the key element during communication. While communicating with each other, foreign language learners often encounter the difficulty, that is, what they know how to say does not achieve their communicative intention. In order to bridge the gap of such discrepancy, learners may use communicative strategies, such as prediction to make the communication successful. This is because if communicators are in the same context, one may predict what the other is going to say next. For example, before the 2008 Olympic Games in Beijing, taxi drivers in Beijing were trained in order to obtain English speaking ability so that they could communicate with foreign tourists fluently. In this situation, although the taxi drivers were poor at grammar rules, they still can communicate with foreigners. This is because the driver can predict where the foreign passenger will go since their destination may be related to the Olympic Games. In this case, although some grammatical errors exist, communicators can still understand each other because they are in the same context. When listeners can not understand what speakers mean, they usually predict the following conversation and provide immediate response with speakers in the process of meaning negotiation. However, it must be remembered that the achievement of this level of communicative competence does not mean an equal one of grammatical competence (Eskey, 1983). As Eskey (1983: 319) claims, fluency in a language is no guarantee of formal accuracy. A realistic concern is that focusing on fluency may cause the significant effect on accuracy. According to Eskey (1983: 319), rewarding a learners fluency may, in some cases, actually impede his or her achievement of accuracy. For example, in order to get meaning across, language learners find the words, but they either pronounce them wrongly or put them together inappropriately. Such problem happens due to the fact that they can speak English continually but express themselves poorly. Thus, although accuracy is not enough by itself, it is still considered as necessary in language learning. Although learners can still communicate the message to make sense without correct form, it can not be denied that in order to use the language, learners still need to be able to convert linguistic forms into the ability to actually use then. Therefore, when using CLT approach, correcting for accuracy will still be offered by teachers. Although prediction in communicative context may benefit successful communication, fluency is not enough in this circumstance. Without accuracy, misunderstanding may occur because of misspelling, poor pronunciation and grammatical structures. It is therefore clear that as language teachers, both fluency and accuracy must be equally concerned in teaching students to use a language. The elements towards focusing on accuracy and fluency As the first section has mentioned, both accuracy and fluency are needed in the process of language learning. In this section, it will be argued that although these two components are equally necessary, there are three elements that may influence focus on them. The first element to consider is learner goals. It is suggested that many ESL teachers facilitate their students to develop communicative competence to really use the language for authentic purpose. Nonetheless, what students learn from the teacher may not be the outcome that the teacher supposes them to acquire. For example, if Thai children learn English in a rural Thai village, the outcome of language achievement may not all be positive. This is because these children do not need to use English as a tool in their daily life. In contrast, if Thai children learn English in order to sell products to foreigners, then there may be concern about a purpose for communicative competence. Moreover, if they want to pursue higher education in England, accuracy needs to be focused in language learning. Therefore, it seems that the need for accuracy and fluency relates to what goals learners want to achieve. It is considered that learner variables are also a key element which influences the focus on accuracy or fluency. According to Celce-Murcia (1985), a strategy guideline is provided to assist teachers in determining what degree they ought to focus on form in their own classes. In his study, learner variables include age, proficiency level and educational background. It is noted that every individual learns in different ways. Compared with adolescents and adults, young children seem to be more holistic in learning a concept instead of doing apparent analysis. This is because they are too young to analyse the structure of a language. Therefore, if young ESL learners are taught, it is most likely that little grammar instruction is needed. However, if the students are adolescents or adults, focusing on form may be more important. It is also suggested that education level is relevant to focus on accuracy or fluency. This is because teaching learners with preliterate level differs from teaching ones with literate level. If adults are at the level of beginners with little formal education, then focusing on form will be less important while fluency is the top priority. On the other hand, if the learners are at the intermediate or advanced level and are well educated, accuracy may be required and it may be necessary for the teacher to provide some feedback relating to form correction in order for them to make progress. Therefore, focusing on accuracy is not enough, fluency still needs to be concerned in terms of learners age, proficiency level and educational background. Moreover, instructional variables can be seen as the third element, which includes skill, register and need. It is suggested that the need of focus on accuracy and fluency also changes according to the purpose of the instruction. For instance, according to Celce-Murcia (1985), when the teacher is teaching receptive skills, such as listening or reading, the emphasis on form will be less important, since these skills require competence primarily in word recognition. Nevertheless, this does not mean accuracy can be neglected, because when knowing grammatical structure, learners can build up logical connection between sentences, which facilitates both listening and reading comprehension. On the other hand, if the teacher is focusing on productive skills, such as speaking and writing, then formal accuracy will become an essential concern. In addition, it has to be remembered that fluency is still needed for communication purpose. This is because if the teacher is offering a conversation class which purpose is for learners to really use the language to communicate with others, then fluency will be emphasized. Furthermore, if the learners immediate need is survival communication, formal accuracy is less focused. On the other hand, if the learner wants to use the language in a professional field, such as writing an academic essay or being a diplomat, then a high degree of formal accuracy is essential. The higher the stakes, the more likely that accuracy will be important (Eskey, 1983: 318). Therefore, it is clear that both accuracy and fluency are needed and whether focusing on accuracy or fluency depends on learner needs and course objectives. Approaches of finding balance between accuracy and fluency a) Course design and needs assessment Based on these three elements mentioned above, it is suggested that teachers should find the right balance between accuracy and fluency. Eskey (1983) argues that: Teachers must be prepared to deal with students who know grammar rules but can not speak the language fluently; likewise, they must also be prepared to deal with students who are fluent but not accurate (Eskey, 1983). In order to balance accuracy and fluency in language learning and teaching, it is suggested that both these components need to be taught in the process of learning situation. Thus, in this section, it will suggest methods of keeping a balance between accuracy and fluency in term of course design and needs assessment. It has been argued that many language learners have learned grammar rules, but when they want to express themselves, they do not have enough authentic experience of using languages (Celce-Murcia, 1985). Such result may be due to the fact that teaching materials does not provide learners with the context relevant to the communicative situation. In order to solve this problem, Celce-Murcia (1985) suggests an integrating grammar instruction into a communicative curriculum providing purposeful task-based discourse samples. For example, for the general purpose language learners, their beginning level course may start with teaching grammar-meaning correspondences, such as present tense versus past tense. By giving the time frame, students can easily distinguish the difference between these two tenses. After that, students are then taught grammar-function correspondences, such as the tone of must is stronger than need to. As soon as these two basic levels have been established, the teacher can offer discourse-level grammar, such as use of conjunctions. In this case, students not only acquire the grammar rules which focus on accuracy but also apply it for purposeful discourse which focuses on fluency. By this course designed to integrate form, meaning and content, it is possible for learners to balance accuracy and fluency in the communication (Celce-Murcia, 1985). However, there is a simple question about why learners need to balance accuracy and fluency. The answer to this question relates to English for specific purpose (ESP). According to Hutchinson and Waters (1987), courses should be designed to meet learners needs. This may suggest that language teachers should note which learners need more attention on accuracy or fluency. To achieve this goal, for instance, teachers need to gather information about learners needs on accuracy and fluency and identify their target situation by using questionnaires, interviews, observation and informal consultations with learners before a course. Having done this, teachers analyse strategies required to cope in target situation, and then create syllabus which is a document saying which aspect needs more effort on accuracy or fluency. After that, select and design materials to focus on these strategies in syllabus. Finally, after teaching the materials, teachers establish evaluation procedures to test lear ners acquisition of accuracy and fluency (Hutchinson and Waters, 1987). b) Evaluation and feedback In this section, it will be argued that course design and needs assessment are not enough. The evaluation and feedback afterwards from learners can also help teachers find the right balance between accuracy and fluency. Evaluation can be defined as a whole process of action which begins with decision of information gathering and ends with change in current courses or influence on future ones (Dudley-Evans and St John, 1998). According to Hutchinson and Waters (1987: 145), an ESP course, after all, is supposed to be successful. This is because it is designed for particular learners to achieve particular objective with language level of accuracy and fluency. There are two levels of evaluation. The first one is learner assessment. Students performance is assessed at strategic points, such as at the beginning and at the end of the course. This is because ESP concerns with the necessary skills for particular learners to carry out communicative tasks. This kind of assessment enables teachers to determine how much focus on accuracy and fluency is needed (Hutchinson and Waters, 1987). As ESP teachers, they need to consider if the objectives are too ambitious for learners. If so, the learners initial language competence may be overestimated. For example, a teacher designs a syllabus by analysing students needs. Students are expected to present written work and make an oral presentation in accurate English. After teaching, the teacher may find that serious weakness in grammar leads to unclearness of students oral presentation. Although the course contains the objectives of achieving certain level of accuracy and fluency, perhaps students achieve more on either one of them, and then students will require more specific help by teaching both accuracy and fluency used in the context relevant to their needs. The second one is course evaluation by learners. This helps teachers to demonstrate how well the course actually meets a particular educational aim. Therefore, evaluation not only reflects learners performance on accuracy and fluency during the process of learning but also shows how effective students feel the course was. In this case, if they feel the ESP course fails to meet their goal, then there must be something wrong with course design or methodology. It is therefore clear that both learner and course evaluation have a similar function in providing feedback on the ESP course (Hutchinson and Waters, 1987). Moreover, the feedback of the learning outcome is essential not only for students but also for teachers. This is because feedback reflects students learning achievement on accuracy and fluency and the effectiveness of teaching. Therefore, how to evaluate learning and teaching to obtain feedback is important to teachers. In order to find the balance between accuracy and fluency, evaluation and feedback are essential not only at the beginning of the course but also after the instruction. Conclusion In conclusion, although accuracy has been emphasised by many language students, as the three sections mentioned above, it can clearly be seen that both accuracy and fluency are important at different needs for different people of different priorities. Despite the fact that some arguments show that accuracy is essential for learners to acquire linguistic form to produce the language, this is not enough. Fluency is still needed considering the language implementation in an authentic environment. This essay has suggested that both accuracy and fluency are needed in second language acquisition. Whether to focus more on accuracy or fluency depends on learners needs and course objectives. Therefore, language teachers can find the right balance of accuracy and fluency by using an ESP approach to design courses relevant to the needs and objectives. Thus, these courses can maximise the effects of teaching and learning through evaluation and feedback. Although ESP can solve this problem, teachers ability to design the course should be taken into consideration. Therefore, it is suggested that teacher training program is certainly necessary and the real development may be made in the future.

Advantages and disadvantages of implementing TQM

Advantages and disadvantages of implementing TQM The topic for the study is advantages and disadvantages of implementing TQM as a precursor to ISO 9000 and vice versa. The sector taken for the study is petrochemical industries and the country chosen is UK. The papers scope of analysis extends to the current position of this industry and the challenges faced by it. The study has attempted to make an in depth discussion about the advantages of implementing quality concepts in petrochemical industry. The pros and cons entailing due to the implementation of TQM and ISO 9000 are also explained. Performance standard for each activity increases the overall performance of organizations in this sector. Therefore, it is essential for every organization to implement any of the quality concepts, so that it will enable it to manufacture and distribute quality products. Introduction: In this modern world, which fast changing, most of the organizations are coming up with new strategies to attract their customers. Nowadays, consumers have become totally aware of the quality of products and services delivered by the organizations. There was a wrong belief that the quality concerns only products but not service. But later the perspective has changed. managers perspectives on its possible effect on company performance are not positive product quality that will be improvised after the implementation (Costa 2004, p.1). The customers always demand good quality for the products and services for which they pay. Due to this, the use of quality concept has become an important criterion for both manufacturing and service industries across the world. Maintaining quality for the products and services is not an easy task for all organizations. Product and service quality is the central part of all the organization that leads to the accomplishment of the organizational goals and objectives. For sustaining quality within the organization, some quality concepts are required to be implemented. These concepts are implemented in the organization to boost the overall efficiency of the company in a qualitative manner. There are many quality concepts that can be implemented for this purpose. Among various quality concepts, the most important concepts are total quality management system and ISO 9000. Maintaining quality in the overall work progress has envisaged the petrochemical industries to emphasise more on quality of the products and services that they deliver. Quality management system is an important criteria that have to be given due consideration in the every operation of any business. The design and implementation of a quality management system will vary depending on the type, size and products of the organisation (ISO 9001:2000 quality management system n.d.). Quality management standards promote the adoption of a process approach when developing, implementing and improving the effectiveness of a quality management system, to enhance customer satisfaction by meeting customer requirements (Quality management systems requirements for service quality by public service organization 2005, p.2). To recapitulate, the industries taken for the current study is petrochemical industry in UK. Due to the slowdown in the global market economy in the year 2009, there was a huge decline in the demand for the products manufactured by the petrochemical industry. The petrochemical industry of today is an indispensable part of the manufacturing and consuming sectors, churning out products which include paint, plastic, rubber, detergents, dyes, fertilizers, textiles, and even solvents.  (Analyzing the global petrochemical industry, 2009, para.1). The top ten petrochemical industries in the world are as follows: BASF (Germany) Dow Chemical (USA) ExxonMobil Chemical (USA) LyondellBasell Industries (Netherlands) INEOS (UK) Saudi Basic Industries Corporation (Saudi Arabia) Formosa Plastics Corporation (Taiwan) Sumitomo Chemical (Japan) DuPont (USA) Chevron Phillips (USA). (Baxter, 2009, para.7). As far as petrochemical industry in UK is concerned, maintaining quality is an important aspect. To achieve this objective in all spheres of work processes in petrochemical industry, various quality concepts have been implemented in these organizations. Among these the concept which has created an overall progress for this sector is the concept of Total Quality Management (TQM) and ISO 9000. TQM is considered as a holistic and systematic approach that provides quality management for the petrochemical industry in United Kingdom. It is an integrated management philosophy which continuously focuses on improving the quality performance of the products, processes and services that are delivered by the organizations to meet the customers requirements and enhance customer satisfaction and there y retaining their loyalty towards the organization. TQM is a management philosophy that seeks to integrate all organizational functions (marketing, finance, design, engineering, and production, customer service, etc.) to focus on meeting customer needs and organizational objectives. (Hashmi, 2009, para.4). ISO 9000 is a group of standards which is mainly implemented in an organization to improve the overall efficiency and to effectively enable the maintenance of quality management system within the organization. In the earlier days, this was meant for only those organizations which were engaged in international trade. ISO 9000 can help a company satisfy its customers, meet regulatory requirements and achieve continual improvement. (ISO 9000 and other standards, n.d., para.4).   ISO 9000 series is composed of ISO 9000:2005, ISO 9001:2008, ISO 9004:2008 and ISO 9004:2009. There is a specific ISO standard for every industry. ISO/TS 20091 is a specific quality management system which includes the requirements related to design, production, development, installing and delivering the services related to the products that are manufactured by the petrochemical industry. Current scenario of global Petrochemical industries: As the name suggests petrochemicals are certain chemicals which are obtained from cracking of petroleum feedstock. These petrochemicals are mainly used in manufacturing fields. Petrochemical industry is considered to be one of the fast growing sectors in the world. It not only plays a crucial role in meeting the daily needs of the common man, but also contributes significantly towards industrial and economic growth of the nation (Introduction 2008). The petrochemical industry of today is an indispensable part of the manufacturing and consuming sectors (Analyzing the global petrochemical industry 2009). Quality is defined by international standards ISO 8402 as the totality of features and characteristics of a product or service that bear on its ability to satisfy stated or implied needs (Mariojouls n.d., p.1). As far as petrochemical industries are concerned, quality plays a significant role in the overall functioning. Recession is precipitating a long-term decline in the British petrochemicals industry, with producers cutting and consolidating capacity in 2009, according to BMIs latest UK Petrochemicals Report (United Kingdom Petrochemicals report Q1 2010 2009). Petrochemical industry being fastest growing industry with an estimate nearly US$2.4 trillion, there is an absolute necessity within the business to ensure and sustain customer satisfaction. Despite of many challenges from environment protection standards and high rate in crude oil prices, it is still maintaining higher rate in overall manufacturing segment. As per industry reports the pharmaceutical segment contributes approximately 26% of the total industry output and approx. 35-40% is dominated by the petrochemical segment (Global Scenario 2008). Commodity chemicals is said to be one of the largest segment in this industry with approximate turnover of $750 billion while fine chemicals constitute $500 billion. The major markets are widely spread all over the globe which include Japan, Western sides of Europe, North America and also Asia and Latin American countries. However, United States consumes almost one-fifth of the chemical production while Europe consumes only half of the sa id volume. In petrochemical industry the process of petrochemical production consists of two stages. In the first stage naphtha, produced by refining crude oil or natural gas is used as a feedstock and is cracked. Cracking (breaking of long chain of hydrocarbon molecule) produces olefins and aromatics. In stage two, these building blocks are polymerized (made to undergo chemical processes) to produce downstream petrochemical products (polymers, polyesters, fibre intermediaries and other industrial chemicals (Petrochemicals 2009). The nature of the petrochemical industry is cyclical. In case of petrochemical supply industries, Middle East region is considered to be very rich in oil fields and reserves and it has been developing newer complexes for petrochemicals. The huge capacity of these countries fulfills their domestic demand. In case of demand side it is Asia, particularly China that more and more demands are coming. These two factors changed the supply-demand scenario of global petrochemic al industries over the last two decades. The US petrochemical industry has remained volatile between up and down trends in the last few years and also present situation is no different. The US petrochemical industry has traveled through different phases in their life cycle from their initial phase till the present. The US petrochemical industry faces many slumps in their production because of high feedstock prices. The rising of feedstock prices has put the giant petrochemical industry of US on back foot over other main rivalries. Because of this investment reduced in the US petrochemical industry. This caused considerable unsteadiness in the market. The result was that US petrochemical was in a stagnated position and the future of the petrochemical industry in United States seems back. In the case of Middle East, petrochemical industries are accessing to cheap and copious feedstock and more overly they are producing larger quantities from their petrochemical industry. Besides large scale investment continues in the sector which results in favourable condition for Middle East countries. Apart from this, China being the country whose intake is quite large, the market is encouraging. Thus, Middle East did not worry about the market condition at all. Apart from this, rules, regulations and protocols present in this country are very simple which poses no problem in doing steady business. By 2015, it is said that Middle East countries will surpass the European countries in terms of ethylene capacity. The region is estimated to account for about 20% of world ethylene capacity, against 17% share of Europe (US petrochemical industry takes a backseat in global supply- demand 2003). Middle East is targeting China as their potential market where there is a huge demand for oil always exists. Middle East is expecting the demand of around nine percentages every year in China while comparing with other countries. Importance of TQM and ISO in petrochemical industries:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  TQM and ISO 9000 are two very important topics in connection to quality of a product. The idea of TQM is based on a transformation from the management process based on outcomes to a management process based on the improvement of quality. ISO 9000 is very important in determining the quality of a product. TQM is concerned with making sure that the company does the right thing and ISO 9000 deals with whether all the things are done right in the company. Researches had shown that TQM and ISO 9000 concepts are used in most of the petrochemical industries.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  TQM is important because it enhances the existing methods of business. It also improves the product and service quality which will be help in the existence of the product for a long time. TQM is now used not only in manufacturing activities but also it is used as a general management tool. Total quality management decides the level of quality of the things in the petrochemical industry. It determines the characteristics of a thing. The quality of the products in the industry will attract customers towards it. TQM is not only limited to product quality improvement but also widely cover aspects of quality in service sector too. TQM in India more than manufacturing, it is the service sector that took its time to recognize the importance of TQM (Managing quality in organization 2010). TQM is focused on improving the quality of products in the petrochemical industries. The companies can fully take actions to the customers hopes with the help of TQM.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  ISO 9000 standard determines the quality of a product.  Standards like  ISO  9000 are important for the success of any organization. Petrochemical organizations have recognized the importance of ISO 9000 certification for the growth of their business. The standard is important because of the benefit of it in marketing and sales, due to its value etc. ISO 9000 is important in the first instance because it gives organizations some guidance on how to manage for quality. Secondly, mechanisms exist by which an organization can be certified for conforming to ISO 9000 specifications (Rada 1994). Its characteristics are different from the other standards of engineering. In other words ISO 9000 is unique. These standards can help in the progress of the business processes of a company. It also helps to add value to the business. The sales of the industry can be increased by attaining ISO 9000 standards. It meets the requirements of the customer which leads to cust omer satisfaction. ISO 9000 helps the petrochemical industry to react to the needs of the customers in agreement with the standards and costs. The rules of ISO 9000 offer a complete model for the management of quality. It can make the petrochemical industries competitive. The motivation of the staffs can be improved with the help of ISO standards. It can encourage trade at the global level. It is also a method to add profits to the industry. The productivity of the industry is increased with the help of ISO 9000. The petrochemical industries can use it as a standard that will help to evaluate the effectiveness of its quality. A petrochemical industry with ISO 9000 can sell its products at an improved rate. It can claim that their products have been the outcome of a procedure that frequently examine for quality. ISO 9000 standard helps the petrochemical industries to attain the quality standards that are accepted all over the world.   Since the standard is accepted internationally, for the industries doing international business consider it as a reasonable option. It will also be a good option for customers who want products of international quality.  By using ISO 9000, industries can recognize the cause of the difficulties and hence discover a solution for it. A reliable supply chain can be produced using ISO 9000. The importance of TQM and ISO 9000 has encouraged the petrochemical industries to apply them in their business. Problem faced by Petrochemical industry: Quality plays a significant role in the development and success of any organization or product. UK is recognized as a core of the creation of petrochemical and other associated products of petrochemical. There is high demand for this product all over the world; so quality assurance and quality management are very important in petrochemical industry in order to exist in the global economy. There are many petrochemical industries in this country and millions of people are working in these industries. Even though this sector is the major source of economic growth, the industry is facing some problems regarding quality management and quality assurance. The main challenges faced by the petrochemical industry are the need to manage the commercial environment better and as a minimum to stop worsening the industrys inherent cyclicality the need for further restructuring in order to improve underlying performance and the need to improve relationships with the outside world because crucially these relationships increasingly will determine the scope for success in our industry (Grote, 2001, para.5). During the production process they are not fully utilizing the resources and they are not aware about the recycling of the waste products. The rate of manufacturing the petrochemical products is very high; so the wastage of resources is causing great loss of profit for them. The petrochemical industry like BP did not implement the latest technology and methods to improve the activities in the production procedure and to improve the performance of the workers. Due to lack of the latest technologies, they could not increase the quantity and quality of products and also could not provide the customers requirements properly. So, in order to overcome such problems, they introduced quality management techniques like TQM and ISO 9000 standard. The financial crisis for the past few years has affected the running of the petrochemical industries. Increase in the price of the resources decreased the production of these industries. Moreover as they are aware of recycling the waste resources there is vast wastage of the resources. The petrochemical products are used for a number of purposes therefore the lack of quality decreases the sale of their products. This has totally caused to the financial status of the petrochemical industries. The resources for the production of the petrochemicals products are not available in sufficient manner. The chemical plants are been abolished due to environmental contamination like pollution, smoke stacks etc. usage of the traditional methods in the production process decreased the quantity and quality of their products. It is taking more time for the production process as they are following the traditional methods. According to the invention of the latest technologies these organisations did n ot implemented the latest technologies in their business activities. Therefore they fail to reach with the other petrochemical industries in other nation. Proper training is not given to the employees to improve the performance of the employees moreover they are aware in handling the latest tools and techniques. The decrease in quantity of the petrochemical products does not accomplish the need of all the customers so this is affecting the whole reputation of these industries. Deficient in attaining the customer satisfaction of their products they are not able to compete with the petrochemical industries in other countries. For the achievement of success of any business there need a good relationship with the other countries in order to increase the sale of their product. But in the case of petrochemical industries this country is not keeping a good relationship with the outside world therefore the sale of their products has decreased. Implementation of TQM as a precursor to ISO 9000 and vice versa: The petrochemical industries are those involved in the manufacturing of toxic chemicals and organic compounds which can affect the people when not maintained properly. Quality assessment and quality standard implementation should be done from the start up of production to the final despatch of the product for customer satisfaction and for the maintenance of quality system. The petrochemical industry should also comply with the requirements of occupational health and safety management systems which deal with the precautions on health and environmental factors. This is applicable to all chemical industries. Implementation model: (Implement- from quality to organisational excellence, n.d., p.1). The implementation of quality factors starts with the vision and mission of the company, the vision are the future view of the company; the mission are the goals in terms of quality products, customer satisfaction and the profit which they want to achieve. The statements should be clear and spontaneous. CSF/KPI: The critical factors for successful implementation are the building blocks for the success and those identified factors that affect in the implementation by analyzing of the past data and the modification to be done in implementing the new standards. They identify the key performance indicators like the employees, resources like plant and machinery, innovation etc. Encouraging new ideas and technology, discarding obsolete ones etc contribute to the success in the implementation; they monitor the performance and report the progress and the feedback for the organizations well being. Core process: The core business processes are the profit rearing segments of the business and they consist of suppliers, process and the customers. The quality implementations create a major impact on the core process and the competitive advantage when the implementation of the TQM is done in the business process. Defining of the business opportunity: Quality implementation is done mainly for increasing the reputation of the company. The company must be against the acceptance of any kind of compromise in the product quality which affects the company and its reputation in the market. To make the situation at an ease and conducting a review to identify the particular need and the specification of the customer and the company and the analyzing whether the required standard is met or not, this becomes the method for getting a better business opportunity. The ISO 9000: This is an important tool for the implementation of TQM. This is a general name given to the list of quality standards. The main aim of these quality standards is to provide the company with the standard products and to make the company a profit oriented and highly reputed. The brainstorming of the ideas is given a good place for the implementation. They help in several ideas generated by the people and the product analysis and the performing of the functions according to the effectiveness of the customer satisfaction and the major role in the quality assessment criteria and to enhance the company position, reputation and profitability. Decision making by the management and the implementation to be done by the different standards and the performance of them are monitored continuously, and the demerits in the performance are identified and continuous improvement is done by providing adequate training and development. ISO 9000 series is a quality management system that has to be maintained in an organization. This means what the organization does to fulfil: the customers quality requirements, and applicable regulatory requirements, while aiming to enhance customer satisfaction, and achieve continual improvement of its performance in pursuit of these objectives (ISO 9000 and ISO14000 2010). The idea of improvement in implementing TQM by the companies is to have the accreditation, proper dealing with the customer for the certification for the business and exports to be done to other countries and also to increase the position and profit of the company. Advantages of implementing TQM as a precursor to ISO 9000 and vice versa: The ISO 9000 and TQM are two main subjects that are used to show the quality of an industry. Although fundamentally different TQM ensures organizations do the right thing, while ISO 9000 is about doing things right. (Exhibit: An introduction to ISO 9000 TQM, 1999, p.2). There are many advantages in implementing TQM as precursor to ISO 9000 and vice versa in petrochemical industries. These two topics have got a good exposure and encouragement. The petrochemical industries find it very important to obtain them. This has grown popularity due to its advantages. The ISO 9000 is considered as a quality model. The implementation of TQM creates a competitive advantage. The implementation will also improve the participation and dedication of the employees in the petrochemical industry. The employees work as a team for the implementation activities and thus cooperation increases. The implementation of TQM and ISO 9000 helps provide quality to the customers. It helps in meeting the needs of the customers. Assessing the quality can be done by quality standards like ISO 9000. It determines whether the work is done in an efficient way or not. Total quality management can be implemented through ISO 9000. Implementing ISO 9000 as a precursor can be of advantage to the implementation of TQM, because it will help increase the profit and thereby keep their regular customers. ISO 9000 can be used as a tool to TQM in petrochemical industries. ISO 9000 will help the process of production when the quality management process is at the starting stage. ISO 9000 has nowadays become a need for the petrochemical industries because it helps to improve productivity. It helps in organizing the process of production. It also helps in improving the performance of the company. The advantages can be listed as follows; It improves the productivity of the organization from top to bottom. It is s systematic and well structured approach that can be used for enhancing customer satisfaction. It is an improvement method by which the deviations can be reduced. It helps in delivering the product and services t the required quality expected by the customer. It helps in reducing a higher level of wastages.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Implementation of ISO 9000 offers a strong foundation for the efficient implementation of TQM. The implementing of ISO 9000 as a precursor of TQM helps to create an understanding of the requirements of the customers. It enhances the involvement of the employees in the TQM process. It increases the relationship with the suppliers. The profit of petrochemical can be increased by the implementing ISO 9000.  Ã‚   Disadvantages of implementing TQM as a precursor to ISO 9000 and vice versa: In petrochemical industries, ISO 9000 and TQM are the integral components of the successful running of every organization. When a petrochemical industry is considered there exist a lot of difficulties regarding the implementation of TQM as a precursor to ISO 9000 and vice versa. Petrochemical industry plays a major role for the economic growth of a country. Nowadays petrochemical products are used for several purposes of our day to day life. While implementing TQM as a precursor to ISO 9000, few problems arise in connection with customer satisfaction, because without the incorporation of TQM and ISO 9000 does not bring enough customer satisfaction. They consider that ISO 9000 certification is the main thing which shows the manufacturers ability to produce high quality products. Also implementation of TQM as a precursor to ISO causes difficulties for entering into international market because ISO 9000 certification is an integral component of petrochemical industry to enter an interna tional market. In order to get ISO 9000 systematic planning is necessary and it will help bring faith from the part of the customer and also to produce good quality products. ISO 9000 certification is the major thing which is used to compete with the international markets. Also, implementing TQM as a precursor to ISO 9000 will cause difficulties to maintain quality improvement. So, it is better to follow ISO 9000 standards before TQM in every organization. But, there exist few disadvantages also for this type of implementation. In order to achieve maximum profit from a business, the major thing is to fulfil the needs of the customer and TQM approach gives more consideration to customer satisfaction. So, by implementing ISO 9000 first will cause few problems regarding customer satisfaction. Even there is quality in the products for the satisfaction of the customer ISO 9000 and TQM certification is essential. It is better to implement ISO 9000 before TQM because in the newest version of ISO 9000 it includes several features of TQM. Therefore the implementation of TQM before ISO 900 is really wastage of time and money. There are some problems regarding the implementation of the TQM as the precursor to ISO 9000 and some of that problems are Initially higher cost of production as more is recognized as rejects. Cost of training personnel, cost of implementing stages of feedback for employees (Voters 2010). The implementation of this TQM standard requires more cost because there need to bring total changes in the organization such as for the training of the employees, implementation of the latest technologies etc. it is difficult to alter the practice of the longtime workers to the TQM procedures and ISO 9000 procedures. while the organization are running smoothly with their existing functional procedures as the customers demands for the ISO 9000 and TQM standard certification the company owners are forced to change to these standard procedures. Even though an organization maintains quality in their products and excellent workers the customer does not agree the quality without the certification of these standards. The petrochemical products are used for several purposes so the certification of ISO 9000 and TQM for every product seems to be very difficult because sometimes the assurance of the quality of a product requires much more money than the money required for the manufacturing of that product. There are also some difficulties in implementation the ISO 9000 as the precursor. To finish the procedures of ISO 9000 registration it takes several months. The 1996 Quality Systems Update survey indicated that it took businesses an average of 15 months to move from the early stages of the process to passage of the final audit, and that processes of 18-20 mo nths or even longer were not that uncommon (ISO 9000 2010). It is really wastage of time and effort to the business owners moreover wastage of time to other employees in the organization. Frequently companies will have a customer who demands that they be ISO 9000 certified to continue doing business. NOW the company has the choice of losing a customer or implementing ISO 9000. Either way money is lost in the short term (Nurre, Gunaman De- Almeida 2000, p.5). Conclusion and Recommendations: The concepts of TQM and ISO play a significant role in improving the quality management system within an organization. It is evident that the adoption of these two concepts has enabled the petrochemical industries to overcome all the problems they were facing before their implementation. The challenges faced by the petrochemical industries can be solved effectively by implementing these concepts. The issues related to the product or service quality must be handled by the experts in the organization. The overall performance of this sector can be improved by framing a standard for each activity that are carried out in an organization, so that the deviations occurring in each activity can be identified easily and appropriate measures can be taken in time.

Affirmitive Action Essay -- Affirmative Action Essays

Affirmative Action is the name given to programs that try to correct past and ongoing discriminations against women, racial minorities, and others in the work force and in education. The principal goal of Affirmative Action is to create more diversity and equal opportunities in jobs or schools that used to be all or mostly male, white, or both. Affirmative Action programs have been in place only a little over thirty years. Affirmative action works. There are thousands of examples of situations where people of color, and white women who were previously excluded from jobs or educational opportunities, or were denied opportunities once admitted, have gained access through affirmative action. When these policies received executive branch and judicial support, vast numbers of people of color, and white women gained access they would not otherwise have had. These gains have led to very real changes. Affirmative action has definitely helped women and minorities in their careers. White women now hold 40 percent of all corporate middle-management jobs, and the number of women-owned businesses has grown by 57 percent since 1982† (Dundul, p.64). Affirmative action programs have not eliminated racism, nor have they always been implemented without problems. The implementation of affirmative action was America's first honest attempt at solving a problem it chose to ignore. Comparable imbalances exist for other racial and ethnic minorit ies as well as for women. Yet, to truly understand the importance of affirmative action, one must look at America's past discrimination. Affirmative action is needed to level the playing field of the work force in America. Affirmative action has had its greatest amount of success in city, state, and government jobs. Since the 1960s the area of law enforcement witnessed the greatest increase in minority applicants, and in jobs offered to minorities. This should be viewed as extremely positive, because prior to affirmative action these jobs were almost completely closed off to minorities and woman. Affirmative action has experienced considerably less success in integration in big business. This is due to the fact big business has been more resistant to affirmative action and harder to regulate. Affirmative action is also needed to help black women to compete in today's corporate world. Black women in corporate America are still scarce. The Bu... ...ation would not be open to minorities and women, which could result in poverty and discrimination. Affirmative action is our only hope not only in for equality in jobs and education but life itself. In conclusion, Affirmative Action is one of the most important and controversial social issues of our time, and will continue to be questionable as long as it is part of our legal system. Legal decisions regarding Affirmative Action are thrusting it towards extinction, but its supporters will fight fiercely to reverse the trend, and it will be interesting to observe the direction taken by the courts in the next few years. Regardless of the outcome, Affirmative Action has revolutionized the way the population views race, whether part of the majority or the minority. Works Cited -Dundul,Tom. â€Å"Affirmative Action†. Working Women Oct. 1995: 63-66. -Cyrus, Virgina. Experiencing Race, Class, and Gender in the United States. Second Edition. Mayfield: Publishing Co. 1996. - Skylar, Holly. Chaos or Community? Seeking Solutions, Not Scapegoats for bad Economics Boston: South End Press. 1995. -Chappell, Kevin. â€Å"What they Don’t Tell you about Affirmative Action† Ebony Aug. 1995: 24-26.

Milan Kunderas The Unbearable Lightness of Being Essay -- Milan Kunde

Milan Kundera's The Unbearable Lightness of Being The themes of dominance and dehumanization are inextricably entwined throughout history and, therefore, literature. Milan Kundera addresses this concept in his novel, The Unbearable Lightness of Being, by describing the Russian invasion of Czechoslovakia and its communistic influence on his characters, the interrelations of these characters, as well as its implications in a small excerpt on man's presumed dominance over other creatures. This last passage ties together the mechanization of people with that of animals, showing that the citizens of communist Czechoslovakia are expected to become no more than chattel. The physical invasion of Czechoslovakia by Russia is manifested within the novel by the affect its communist regime has on the native inhabitants of, in this case, Prague. Czech citizens were told that, for their benefit, they must assume solidarity and remove distinctiveness from among them. Czech beliefs were dominated by Russian idealism and individuals were mechanized by a desire for uniformity. This theme is woven throughout the novel, depicted in forms inseparable from the characters and Kundera's sporadic autobiographical insights. Throughout the novel, Kundera uses the concepts of people being mechanized by communism and animals being mechanized by people. ?Mechanical? is a term that refers to that which is automatic, involuntary, emotionless, and unthinking. The actual application of communism, as opposed to its theoretical intentions, lends itself to this unconscious acceptance and conformity. The men and women of Prague will be forced to take an apathetic approach to individuality, career, society, religion and especially politics. Like machi... ...? (289). Ideally, man would show mercy to his fellow human being instead of constantly trying to gain power over him. Russia?s invasion of Czechoslovakia is an exertion of power, a claim of dominance over the will of another country. Its dehumanization of the inhabitants of Czechoslovakia directly correlates to man?s assumption of power over animals. Superiority is a presumed right, justified less by truth than by man?s will to justify. The images Kundera uses to illustrate the invasion of Czechoslovakia are both stark and revealing. They are images of concentration camps, naked uniformity, dominance over dependent creatures, and mechanical humans and animals alike. Tomas?s conquests and Tereza?s dreams are manifestations of a country in a struggle for its independence. With these characters, Kundera humanizes the essentially inhumane concept of communism.

Elementary Education Essay

It may seem difficult for some to see just how teaching can become an ultimate job for myself, let alone anyone for that matter. It is easy to see why certain people have this kind of opinion of this profession. For one, depending on the career path and position, the salary is not very enticing in proportion to the work that is required. It is a thankless job at times and requires a lot of patience. Yet there are certain intangibles that make teaching the ultimate profession for me. The simple fact that as a teacher I will have the opportunity to get in touch with and shape the mind of today’s youth to allow them to see the wonderful opportunities for them in this world is worth more than any remuneration that the job can provide. The satisfaction from being able to help young children fulfill their dreams and realize their full potential is something that cannot be measured by dollars and cents. This is where my educational philosophy comes from. I have always believed that there is no other better way to learn than by teaching. Many people say that you lean best by studying yet I disagree and say that one always learns best when teaching. Education is a two way street. The student learns from the teacher and the teacher learns about the student and more about life. Often times, the problem is that there is a communication barrier that exists between students and teachers. This makes it more difficult to impart anything upon the student because they are not as receptive. Another aspect that makes it more challenging arises from the fact that the learning curve that the teacher adopts may not necessarily be the one best suited for the student. This is often the case when there is no communication between the student and the teacher as caused by this carrier. For this reason, I believe that a lot of the teaching and learning must be accompanied with a certain level of respect in order to allow free intercourse of ideas that develop the learning. This approach, I believe, makes the teaching environment more productive as it cultivates respect for the teacher and the student. There is no greater joy in life than knowing as a teacher that you have done something to change the life of another. The development of the child is paramount in education. This development, however, is not only with regard to certain matters or fields of study but is more holistic in the sense that it challenges the child to not be content with what was learned but instead yearn for more. In child development, the teacher must always strive to make the child want to learn more. It is this type of preparation that aids in the development of the child. The role of teachers then becomes important in the context of child development because teachers need to understand what they are supposed to do. Many people have the mistaken impression that as teachers their role is to simply provide the student with information. The problem with this is that it imparts a static education. In order to become more effective as a teacher, one must realize that the role of the teacher is not to teach everything to the child but to equip the child to be able to learn more on his own. Teachers are guides. Teachers are not encyclopedias that just dispense any information at hand. Teachers should know that their role is to inspire in the child the desire to pursue higher learning. Teaching is a noble profession. In the hands of the teachers are entrusted the future of today’s youth. This important position in society is one that must not be taken lightly and must be revered. Yet in order for this to happen, a teacher must realize the importance of his or her job and the responsibilities that accompany such a privileged and indispensable role in society. To lead the children on that first step to a higher education is one of the greatest accomplishments that a teacher can hope to do.