American Fashion Industry in 21st Century

American way of life in 21st Century Fashion is the need to adapt to ever changing styles to dress in distinctive and current tr subverts and a gist for sensation to fetch their individuality. Fashion refers to keeping every aspect of ones body up-to-date for varying reasons. Some volume prefer a simple life style with modest fig out whereas most passionately fol secondary the spirt industriousness and rapidly change accordingly. This increase in necessitate for individu altogethery tailored items including everything from clothing and footwear to makeup and body piercings is what gave birth to the mood industry.The roots of this communication channel can be traced to America in the nineteenth century where it grew rapidly and spread across the clod to become the extremely integrated industry that exists today. The fashion industry has created thousands of jobs, increased national output and has do significant contributing to increases in GDP (Gross Domestic Product) b ut is in any case accompanied by victimisation of labor, eating disorder particularly in models and also the growth of mould products.The international fashion industry portrays an ideal body type commonly known as the size zero which women often effort to attain. This leads them down the road of low self-esteem, starvation and regular(a) self-mutilation often pass oning in eating disorders, health issues and even suicide. Models between the age of 18 and 24 practically give up eating and also rectify to using drugs and alcohol to combat the ensuing depression and irritability which eventually leads to some of them dying young, all just to gain entry into the fashion industry.Natasha Duncan was one such prominent American model who pull suicide at the age of 21(Rose 1). The global fashion industry projects the image of thin and beautiful people that fox been airbrushed to perfection thus creating an ideal image of how fashionable people should look. Common women get sensib le about their own looks and then try to attain this level of perfection, the road to which often go by and through eating disorders such as anorexia nervosa and bulimia.In fact, it is estimated that 8 million Americans suffer from an eating disorder seven million women and one million men( Fashion 1). Nevertheless(prenominal) it is argued that the American fashion industry has made vital contributions to its in terms of creating employment opportunities and boosting GDP. As a matter of fact, despite the severe recession, the fashion industry is one of the most stable and high-growth industries in the economy.This is because, irrespective of inflation and meshs, people still need to buy clothes, footwear and makeup and the fashion industry is one that can rapidly adapt to provide them. In 2010 American households spent, on average, $1,700 on appargonl, footwear, and related products and services which is why it generates over $20 gazillion in tax revenue is annually (Fashion 1 ). Moreover the fashion industry played an important part in giving jobs when oppositewise industries were firing people.Currently it employs over 4 million people under the following areas design, manufacturing, distribution, marketing, retailing, advertising, communication, publishing and consulting (Fashion 1). Beside creating jobs and increasing GDP, the fashion industry has promoted the freedom of expression by allowing individuals to express themselves through their attire. Fashion designers rapidly come up with innovative and creative ideas thus essentially enriching the lives of people and make them more interesting.This is precisely why fashion shows are held they give models a chance to flaunt their talents and also an opportunity for them to interact with models from other countries, communities and ethnicities which allows them to express themselves and their unique identities. When people are well dressed according to what is in fashion, this would reflect the cultur e and sentiment of the society. Nevertheless, it must be noted that fashion leads to competition amongst people to look better than others which manifests itself through jealousy, wrath and even sabotage.What is more, this completion extends to designers as well since they strive to differentiate their products introduce innovative styles which can result in an inefficient use of resources and illegal business practices. This need for cost minimization is one of the reasons as to why the fashion industry exploits cheap foreign labor. The glamor, the runways and the exhibitions are just the front of a shadower background. This industry works on the basis of subcontracting, where designers place orders with manufacturers who then hire sub-contractor to complete their orders.Since this industry is highly competitive subcontractor are given only take or leave option with often less payment compared to amount of work which forces them to resort to employing cheap labor in their own wo rkshops which often end up resembling sweat shops. Even if this is not the case, designer brands have their own units to produce their goods. Recently more of the fashion retailers have been accused of underpaying their workers and violating international labor laws by running sweatshop. These involve extremely low wages, long working hours and poor working conditions.Earlier this month, factories in Cambodia were investigated for possible violation labor laws. These factories produced clothing for the extravagant fashion retailer H&M which was found to be paying their workers a measly wage of $61 a month by a Swedish TV program called Kalla Fakta(Keilla 1). Since America is puissant country, it negotiates trade agreements with developing countries on the basis of free trade agreements. Famous brands then shift their turnout units to such countries where exploitation is very common. According to a U. S. ommerce department report, the basic wage for garment workers in Honduras is $0. 473 per hour, or $3. 47 per day. After deducting costs for transportation to and from work, breakfast and lunch costs of $2. 59 that leaves $0. 80 a day for families and other basic needs ( the Ethics pg 345). This is considered to be completely unfair when workers are hardly making their ends meet but on the other hand fashion houses are making handsome profits. In addition to these the fashion industry has a negative social impact through the creation of counterfeit products.These are replicas of original products which are sold at substantially lower prices in black markets all over the world. It is argued that this practice is unfair since some consumers are paying more than other for the same good. In America such problems are even more complex because their legal organisation only protects functionality and not design or style. Since fashion houses have globalized their production and distribution process, it becomes easier to produce counterfeit goods. This is represent ed by the fact that the U. S. customs made 6500 seizures in 2003 worth over $94 billion (the Ethics pg 346) .High demand for fashion goods gives other business the incentive to make fake copies of original goods and convey in the market. This not only causes a loss in the sale for fashion businesses but also increases the probability of customers mistakenly purchasing fake items. In its annual special 301 review, the office of the U. S. Trade deterrent example (USTR) identified more than 30 countries as centers for counterfeiting and piracy and estimated that American industries lose$200 Billion- $250 billion a year to counterfeiting (the Ethics pg 347).The international fashion industry has significantly transformed from what it started out in the nineteenth century to impact a make sense of aspects of ones life as the arguments above have demonstrated. That being said, these changes are not constant and continue to grow and evolve due to a number of factors thus making it diffi cult for economists, industrialists and policy makers alike to objectively weigh the fashion industries benefits and disadvantages.What can be said for certain though is disadvantages such as exploitation of labor, eating disorder and coping of mentation and ideas causes more harm to the society as compare to its advantages such as creating more jobs and increasing globalization. transaction Cited Al-Azzawi, Ali Malik. Fashion industry and Media Today The Negative Impact on Society. (n. d. ) 109. Print. Fashion perseverance Stats / Fashion Industry Statistics. Copyright SiteRapture, Inc. 2012, 26 Mar. 2013. Web. 26 Mar. 2013. . Is Fashion Harmful to Society? Debate. org. Copyright 2012 Debate. org, 25 Mar. 2013. Web. 25 Mar. 2013. . Keilla. fashionably Informed Exploitation of Labor & Popular Clothing Retailers College Fashion. College Fashion. Copyright 2007-2013 College Fashion LLC, 25 Mar. 2013. Web. 25 Mar. 2013. . Rose, Derek, and Alice Mcquillan. WILHELMINA sample KI LLED SELF, COPS SAY. NY Daily News. N. p. , 23 July 2001. Web. 25 Mar. 2013. . Sweatshops. Sweatshops. Fashion Crimes, 25 Mar. 2013. Web. 25 Mar. 2013. . The Ethics of Counterfeiting in the Fashion Industry Quality, Credence and Profit Issues Brian Hilton, Chong Ju Choi and Stephen Chen, Journal of Business Ethics, Vol. 55, No. 4 (Dec. , 2004), pp. 345-354